Look carefully at "product suppliers" when purchasing paint

The counterfeit paint market not only appears in the dealer's storefront, but also appears on the construction site of the home improvement site. How can consumers stay away from counterfeit paint? The reporter interviewed the CEOs of a number of paint distributors and home improvement companies. It is generally believed that different methods should be adopted in different situations.

Early selection carefully read "Product Suppliers"

For homeowners who choose home improvement companies to decorate, we must carefully look at the material list provided by the decoration company. Each home improvement company will give owners propaganda color pages, content varied. The first time the owner of the decoration, completely unclear about the doorway inside, was completely confused by the package price, discount price, discount price. According to professionals, the first time the owner of the home improvement company chooses to purchase a home improvement company, it must be remembered to request a copy of the material list indicating the “product supplier”.

“Home improvement companies claim to use brand-name paints and brand-name building materials. However, these so-called brand-name products are provided in the end. They are the office, the dealer or the manufacturer, and the owners often ignore this, only believe that it is brand-name. Yes, but this is where the so-called 'brand-name' production site is completely unknown. According to professionals, the formal home improvement company will provide the owner with a “material supplier” material list, no matter how big the brand of paint products is. The key is to look at the source. If you just write Xi'an dealers in general, you need to beware, because the more specific the better, at least in the future there is a root cause to be found, but this is only the first step in identifying authentic products.

During the construction period, check the authenticity of the manufacturer's telephone number on the packaging. Because some dealers with counterfeit paints have close ties with the home improvement company's project managers, as the owner, even if they understand the suppliers of the company's products, they may not necessarily ensure that the product arrives at your home. It is "real goods," because there is a complete chance that something will happen. One way is to check the packaging to see if it has a factory address and a contact number. If it does, it is best to call it in the past to verify the suit. In general, the phone and address of counterfeit goods will be fake.

This reporter learned that some powerful chain home improvement companies have begun to use "special packaging" paint coatings. According to Li Chi, general manager of Longfa Decoration Xi'an, in order to eliminate counterfeiting, Longfa has been cooperating with manufacturers who produce paint. “We provide formulas, and the manufacturers directly produce the products. Directly on the packaging drums, we use the words “Longfa Dedicated,” and the goods are sent directly from Beijing to Xi’an Longfa’s decorated warehouse. The project manager directly follows the delivery order from the Finance Department from the warehouse. Li Chi said.” Li Chi said that the whole set of materials, including barrels and bags, all have the word “Dongfa only.” This basically eliminates fake paint. The market volume is very limited, counterfeiters are not profitable, and they will not produce. Project managers naturally have nowhere to buy.

After the completion of the construction, if the number of paint buckets is consistent, the owners will often throw out the original packaging as decoration waste after the wall decoration. The last few buckets are not very much concerned. This is precisely the opportunity for counterfeiters to decorate. The decoration team sometimes put counterfeit paint on the barrels of genuine paint and deceived the owners. Regular companies operating in the market will supervise the use of materials at any time during construction, including quantity, model, and packaging. According to Yang Lifeng, general manager of Jiuchao Decoration, it is necessary to grasp the funds in the hands of the project managers to accurately assess the funds needed for each project, so that the funds in the hands of the project managers are in accordance with the funds actually used, that is, they are good at home improvement companies. Internal control.

Yang Lifeng believes that to put an end to counterfeit paint, three issues need to be clearly understood: First, the source of the product, whether it is to get the goods directly from the dealers or to get the goods from the manufacturers, we must ensure the purity of the source; second is that you use the product to face the counterfeit goods. The degree of impact, if the product is well-known but there are many fakes, it is better to choose another brand with high quality but less fake on the market; the last one is to grasp the cash in the hands of the project manager. It is not easy to carry out these tasks in a practical and effective manner. It requires not only the efforts of the person in charge of the company, but also the supervision of the consumers.

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