Foshan ceramics brand won the title of “China Famous Brand”

Recently, the State Administration for Industry and Commerce announced a new batch of “China Famous Trademarks,” and Golden Rudder, Hongtao and Jiajun Ceramics have been awarded “China Famous Trademarks.” So far, there have been dozens of ceramics brands in China’s list of well-known trademarks.

It is reported that the reason why these three Amoy companies were awarded the title of “China Famous Brand” recognized by the State Administration for Industry and Commerce and the public’s awareness of their trademarks and brands are closely related, namely “Jindu JIN?鄄DUO” and “Hongyu The three trademarks HONGYU”, “JIAJUN and TUYU” have long been well-known in the industry, and the three companies have used trademarks for more than ten years, enjoying greater brand awareness in the industry. In addition, the reason why these three brands can enter the list of well-known trademarks in China, one of the main reasons is that the annual output value, sales volume, and tax payment amount of the company are in a leading position in the industry, far exceeding the “China Famous Brand” assessment. The amount specified in the standards and guidelines.

“2003 was a well-known trademark in Guangdong Province, and it has been recognized as a well-known trademark by the Trademark Office of the State Administration for Industry and Commerce. It has made great efforts and has done a lot of work. The Jiajun ceramic brand has other companies in the industry. The characteristic that it does not have is that it has always insisted on a single brand management. In such a direction, it has always done a thorough brand building.” Wang Changde, assistant to general manager of Jiajun Ceramics, believes that Jia Jun can be awarded “China Famous Brand”. In return, he also said that Jia Jun’s adherence to the single brand line in the past 12 years has not only resulted in the rapid development of enterprises, but also created a large amount of wealth for the society. “Jiajun has won the honorary medal of the big taxpayer awarded by the Foshan government for four consecutive years. In 2010, the total tax payment of Jiajun Ceramics Xiaotang Factory reached 21.8 million yuan. The influence of Jiajun Brand is far-reaching in the industry, and The industry has won many honors."

After the ceramic industry stopped the selection of “China Top Brand”, the “China Famous Brand” attracted the attention of many companies. In addition, the influence of the ceramic brand itself has gradually expanded into the terminal market. "From the perspective of the current brand phenomenon of the ceramics industry, we are developing from the industry brand to the public brand. The brand of the ceramic industry is also more and more familiar to the average consumer," an industry source commented.