The concept of “customization†emphasizes individuality and practicality, emphasizes harmony and beauty, and is environmentally friendly to meet the different needs of consumers and to present new development themes in the home industry. Custom furniture has become the first choice for more and more consumers to buy furniture, mainly because it can meet individual needs, make better use of space, and be healthier and more environmentally friendly. Some industry experts said that in the long run, custom furniture will become a trend and have broad development prospects. The custom furniture industry doubles the speed of growth. Customized wardrobes are an important part of modern home decoration. Consumers are paying more and more attention to custom wardrobes, and have become the home decorations of most consumers. The wardrobe is not only related to the design style of the home, but also reflects the owner's feelings and attitudes towards the home life to a certain extent. The high speed and diversified development of custom-made wardrobes in China has attracted the attention of the entire home furnishing industry. Customized wardrobes are an important element in building materials renovation. From March 18th to 20th, 2011, the hot scene of the “First China Wardrobe Exhibition†jointly sponsored by the National Federation of Industry and Commerce Furniture and Decoration Industry Chamber of Commerce and Asia-Pacific Media indicates that the wardrobe industry, which has a promising future, is gradually maturing. According to incomplete statistics, the output value of the custom furniture industry is increasing at a rate of doubling every year, and the market share in the entire home industry has reached 10%-15%. And in the alumni record behind the market share, there is a more attractive factor, that is, profit. It is understood that there is a huge profit margin in the custom wardrobe market alone. Under the temptation of the popularity of the overall wardrobe and high profits, other industries in the field of home building materials are eyeing the wardrobe. Cross-border management of enterprises is a common phenomenon in the home furnishing industry. For example, the flooring is also made of wooden doors, the furniture is also made of paint, and even the ceramics are also used as cabinets and wardrobes. Therefore, it is reasonable for enterprises to cross-border business wardrobes. Brand competition leads the industry to be healthy development. Facing the challenges of other brand enterprises, how will the custom wardrobe enterprises fight? Professionals in the wardrobe industry believe that there are strong and powerful opponents in the industry, which has greatly promoted the benign development of the entire custom wardrobe industry. Customized wardrobes and finished furniture are different. Finished furniture has absolute advantages in scale and productivity. Custom furniture is a product that tends to be personalized, independent and privatized. Taking the Chengdu area as an example, the original custom closet originated from the sliding door of the closet, and gradually developed into the whole wardrobe and cloakroom. It started late but developed rapidly, and it is also developing in the direction of professional transformation. Therefore, the furniture enterprises entering the wardrobe field only impacted some of the wardrobe enterprises, but not enough to affect the development direction of the entire industry. The production process of custom closets is different from other wood products, especially the wardrobe sliding door. This is a big challenge for companies looking to enter the custom wardrobe sector. For example, furniture companies mostly work on the assembly line, but custom wardrobes are not only positioned to achieve breakthroughs in volume, which makes the wardrobe production a refined and targeted model, which is fundamentally different from the finished furniture production. In the past ten years, the furniture industry has experienced a spiraling process from small workshop manual customization to industrial production to high-tech mechanization customization. Personalization has become a future development direction of the furniture industry. Guided by this general direction, furniture customization will also become an important supplement to finished furniture. This “tailor-made†product customization is in line with the needs of consumers. Customized wardrobe enterprises must be based on products, demand-oriented, and service-driven, so as to gain a foothold in the market.
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